2024 Ford F-150

The 2023 F-150® pickup doesn’t sit idle; it leads the power charge. It’s a purpose-built giant of capability, tough as all get-out and eagerly waiting to tackle whatever terrain is put in front of it. Matched with impressive power ratings throughout the entire lineup, including the 3.5L PowerBoost™ Full Hybrid V6 engine, the F-150 pickup puts its legendary power up against those who dare to question it. The Ford F-150® pickup is our ultimate work hard – play hard – truck. Whether you’re a heavy hauler or off-road adventurer, there’s a powerfully capable engine to back you up. From the grunt-worthy 400 horse 5.0L Ti-VCT V8 to the F-150® Raptor® terrain-shredding monstrous twin-turbo 3.5L 450 horsepower beast. And just when you thought you’d seen it all the 3.5L PowerBoost™ Hybrid churns out a massive 570 ft. lb. of torque to match it’s equally impressive 450 horsepower. All F-150® engines now deliver their power through an advanced 10-speed automatic transmission. The 10-speed delivers impressive overall performance, with enhanced acceleration at the low and mid ranges of the power band. With the available 3.5L PowerBoost™ Full Hybrid engine, the transmission is specially modified to include an integrated 33kW electric motor. Selectable Drive Modes instantly modify the Electronic Stability Control System and Traction Control based on the type of terrain you encounter. Each mode has its own avatar and theme that display in your cluster. 4x2 models offer Selectable Drive Modes: Normal, ECO, Sport, Tow/Haul, Slippery and Trail. 4x4 models offer Normal, ECO, Sport, Tow/Haul, Deep Snow/Sand and Mud/Ruts. FX4 equipped trucks, Tremor™ and Raptor® add unique modes like Rock Crawl and more.

No matter when, where or how you use an F-150, ® capability always comes through. Every aspect of this detail-oriented truck was designed with specific purpose in mind — to help you with the important tasks. Jump-start your job site or campsite with the class-exclusive* Pro Power Onboard, that delivers exportable power and the ability to use your truck as a mobile generator. Use one of three available outputs in the cab and box — 2.0kW, 2.4kW and the massively powerful 7.2kW. You can then monitor and track the wattage via the SYNC® 4 screen or FordPass™ App. You don’t have time for ifs, ands or buts, you got stuff to pull and you need a truck with the muscle to do it. Ford F-150^® has it with 14,000 lbs. of available towing capacity. Reducing weight is an effective way to increase payload. As a matter of fact, the F-150 body and bed are built of lightweight, high-strength, military-grade aluminum alloy. When you add power by the legendary available Ford 5.0L V8 you can get an available payload rating of 3,310 lbs.

It’s not a one dimensional kinda truck, it’s our ultimate do-it-all pickup. And F-150® can be configured to be whatever your lifestyle demands. Arrange it however you like with multiple choices of wheelbases, body styles, seating options and more. No element of this truck gets a free pass. Every bolt, weld and part is engineered to withstand everything you got. And a whole lot more. That’s the benchmark of Built Ford Tough.® We stand by that moniker for every truck that rolls off the line and onto your driveway. F-150^® trucks have toughness in its bones, because they are built with a fully boxed frame made of high-strength steel and large cross sections. And while it’s undoubtedly strong and rigid, this frame is also relatively lightweight because many of the components are fabricated using a state-of-the-art roll-forming process. The Ford F-150^® has the only high-strength, military-grade, aluminum-alloy body in the Ford lineup. A heat-treating process is used to harden the aluminum alloy. Working with aluminum alloy allows an increase in gauge (or thickness) where needed to achieve strength without increasing weight. The lighter aluminum alloy allows for a higher power-to-weight ratio — plus available maximum payload and tow ratings. The high-strength, military-grade aluminum that makes the rest of F-150^® body tough as nails means you get a bed that can stand up to anything the workday brings. It doesn’t see a showroom floor until it’s been put through the harshest tests that earn it the Built Ford Tough® title. To prove the F-150® delivers the performance customers demand, it has to make the grade. Towing fully loaded trailers over desert mountain passes, holding up in extreme weather conditions from -40 to 120° F, withstanding punishing off-road terrain and conquering frozen flatlands.

Loaded with intelligent technology to help make doing things while on the job or for recreation go smooth. Now you can load up, tow and work from just about anywhere. With Hands-Free Highway Driving, experience the freedom of being able to let go with Ford BlueCruise Hands-Free Highway Driving. Innovative towing technology helps you hitch up, back up and tow confidently. Real-time driving information projected onto the windshield with the Head-Up Display. So your eyes don't leave the road.